About project
Project title: Medical Software
Genre: Healthcare
The idea
Our long-standing client approached us with their vision of creating the best possible experience within the healthservice sector. They were driven by the idea of having a clinic that would be the best of the best. The sensitivity of one person’s health combined with the time scarcity imposed by the dynamic Japanese life required a development of a fully customizable system where people can conveniently have their appointments through an online video call where they can talk with doctors and get the desired treatment.
Addressing key business concerns
Our client had a promising test model but the challenge of establishing credibility and identity of a health-service provider was a pressing matter. We quickly built a basic system consisted of integrating our backend solution with the existing scheduling system and the existent improvisation of the video call environment was replaced with a solution specifically designed for online video calls (web app and mobile apps) for their clinic’s personnel and the clinic’s end users (patients). For treatment purposes, a prescription and delivery system was implemented and Stripe was integrated for easier payment process.
Business needs combined with technical execution
The initial release backed up with excellent reception confirmed the potential of this niche market and opened different areas for exploration. The initial user base encouraged a big leap forward. The business needs were defined based on the user’s feedback and the requirements of each party involved in the system. The synchronization between the user base, marketing, legal and development was essential for the clear definition of the product’s critical path.
Scaling needs
With a growing number of users and staggering retention rates, the needs of the business grew accordingly. The scope changed dramatically with the opening of the first physical clinic in one of the busiest areas in the city (Tokyo, Japan). With different key stakeholders, we were responsible for addressing all the needs of the clinic’s personnel while also keeping in mind the clinic’s end users, the patient. Growing number of users and employees defined the next primary areas of focus.
- Ability to take screenshots
of patient’s areas of concern,
sharing images and indicating
progress by using drawing
tools while having a video call
with the patient. - The existing scheduling
system was replaced with
fully customizable work shift
and scheduling system that
allowed employees to define
working times, breaks, and
activities. - Complex, yet intuitive calendar
that enables employees to
quickly skim through the
working day, finding useful
information about availability
of people, rooms, types of
appointments and patients
basic information. - Introduction on different roles
in the clinic, each with specific
permissions and accessibility. - Implementation of shipment
system for delivery orders. - Implementation of payment
system - Implementation of complete
medical record system used
for keeping of patient’s
condition and progress.
Delivering great value in small chunks
By employing agile (SCRUM), we carefully analyzed first-hand feedback from end users based on which we delivered the utmost value in short cycles. Observing the business’s operational processes allowed us to pinpoint the practical problems that were tackled gradually through smaller releases addressing important details which in turn, helped end users in their day-to-day work.
Outcome defined through strategic growth
Starting with a basic system for covering the main needs of the business, this product grew to become the backbone of the user’s everyday work. The business now has several dozens of employees that are serving over a couple of thousands of patients. The average productivity (efficiency) of an employee exceeded the initial expectations and it’s steadily growing while the retention rate is well over 80%. In just two years, this system helped our client supersede its competitors and opened new doors towards transforming the health-service business in the upcoming years.